AI Exposure Reflection Step 1 of 2 — Orientation

Before You Go Further

AI IS ALREADY BEING USED INSIDE MOST SPORTS ORGANIZATIONS.
OFTEN INFORMALLY.

Often unevenly. Often without shared visibility. What feels like experimentation at the team level can quietly create exposure at the organizational level.

Understanding where you stand — before scaling use — changes the quality of every decision that follows.

What This Is

A short, structured reflection

Designed for leaders, operators, and advisors inside sports organizations

Focused on visibility, accountability, and readiness

What This Is Not

Not a sales pitch

Not a tool demo

Not a compliance audit

THERE ARE NO RIGHT OR WRONG ANSWERS. THE GOAL IS CLARITY.

This short reflection is designed to help you assess

How AI is currently showing up inside your organization — and whether leadership has the clarity and control it needs to move forward responsibly.

Questions

Minutes

Goal: Clarity

AI Visibility

Ownership & Accountability

Controls & Environment

Leadership Readiness

Looking Forward

Private · Not shared · No obligation

Question 1 of 7

AI Visibility · Question 1

DO YOU HAVE A CLEAR PICTURE OF WHICH TEAMS OR DEPARTMENTS ARE CURRENTLY USING AI TOOLS?

Select the option that best reflects your organization's current state.

Yes, clearly

Somewhat

Not really

I don't know

AI Visibility · Question 2

ARE THOSE AI TOOLS FORMALLY APPROVED, INFORMALLY TOLERATED, OR LARGELY UNKNOWN TO LEADERSHIP?

Think across all departments — not just the ones you oversee directly.

Formally approved through a review process

Informally tolerated — leadership is aware but hasn't formalized anything

Largely unknown — tools are in use but not visible to leadership

A mix of all of the above

Ownership & Accountability · Question 3

WHO CURRENTLY OWNS AI RISK IN YOUR ORGANIZATION?

Select the role that most closely holds AI-related decisions and accountability today.

Legal

IT / Security

A shared group

No one explicitly

Not sure

Ownership & Accountability · Question 4

IF A QUESTION AROSE ABOUT AI USE TOMORROW, WOULD IT BE CLEAR WHO IS ACCOUNTABLE?

Think about an unexpected situation — a data question, a vendor inquiry, a board question. Is there a clear person or team to turn to?

Yes — there's a clear owner

Probably — but it would take some internal discussion to confirm

Not really — it would be unclear

No — this hasn't been established

Controls & Environment · Question 5

IS MOST AI USE HAPPENING INSIDE YOUR CLOSED SYSTEMS, OR OUTSIDE THEM USING THIRD-PARTY TOOLS?

Think about where your team's data actually goes when AI tools are being used.

Mostly inside closed systems and existing controls

Mostly outside — through third-party tools

A mix — some inside, some outside

I'm not sure where our data is going

Also Consider

When new AI tools are introduced, is there a consistent process for evaluating and approving them?

Yes, consistently

Sometimes

No formal process

Leadership Readiness · Question 6

WOULD SENIOR LEADERSHIP FEEL COMFORTABLE EXPLAINING CURRENT AI USAGE TO THE BOARD OR OWNERSHIP?

Be honest. This is about current readiness — not aspiration.

Yes — we have a clear, defensible position

Probably — but we'd want to prepare first

Not confidently — we'd struggle to explain it

This hasn't come up yet

Also Consider

Is there alignment between IT, Legal, and business teams on how far AI should be used today?

Yes, well aligned

Partially

Not really

Looking Forward · Question 7

DO YOU FEEL YOUR ORGANIZATION IS:

Select the one that best describes the current pace and direction of AI adoption in your organization.

Moving too slowly

Moving too quickly

Moving unevenly

Moving deliberately

What prompted you to explore this today?

AI IS ALREADY BEING USED INSIDE MOST SPORTS ORGANIZATIONS.
OFTEN INFORMALLY.

DO YOU HAVE A CLEAR PICTURE OF WHICH TEAMS OR DEPARTMENTS ARE CURRENTLY USING AI TOOLS?

ARE THOSE AI TOOLS FORMALLY APPROVED, INFORMALLY TOLERATED, OR LARGELY UNKNOWN TO LEADERSHIP?

WHO CURRENTLY OWNS AI RISK IN YOUR ORGANIZATION?

IF A QUESTION AROSE ABOUT AI USE TOMORROW, WOULD IT BE CLEAR WHO IS ACCOUNTABLE?

IS MOST AI USE HAPPENING INSIDE YOUR CLOSED SYSTEMS, OR OUTSIDE THEM USING THIRD-PARTY TOOLS?

WOULD SENIOR LEADERSHIP FEEL COMFORTABLE EXPLAINING CURRENT AI USAGE TO THE BOARD OR OWNERSHIP?

DO YOU FEEL YOUR ORGANIZATION IS:

THANK YOU.

REQUEST A 15-MINUTE CONVERSATION

AI IS ALREADY BEING USED INSIDE MOST SPORTS ORGANIZATIONS. OFTEN INFORMALLY.

DO YOU HAVE A CLEAR PICTURE OF WHICH TEAMS OR DEPARTMENTS ARE CURRENTLY USING AI TOOLS?

ARE THOSE AI TOOLS FORMALLY APPROVED, INFORMALLY TOLERATED, OR LARGELY UNKNOWN TO LEADERSHIP?

WHO CURRENTLY OWNS AI RISK IN YOUR ORGANIZATION?

IF A QUESTION AROSE ABOUT AI USE TOMORROW, WOULD IT BE CLEAR WHO IS ACCOUNTABLE?

IS MOST AI USE HAPPENING INSIDE YOUR CLOSED SYSTEMS, OR OUTSIDE THEM USING THIRD-PARTY TOOLS?

WOULD SENIOR LEADERSHIP FEEL COMFORTABLE EXPLAINING CURRENT AI USAGE TO THE BOARD OR OWNERSHIP?

DO YOU FEEL YOUR ORGANIZATION IS:

THANK YOU.

REQUEST A 15-MINUTE CONVERSATION

AI IS ALREADY BEING USED INSIDE MOST SPORTS ORGANIZATIONS.
OFTEN INFORMALLY.